Tripsteri media card and information to our partners

Tripsteri is a fast-growing travel media founded by Finland’s best travel journalists. We have an online travel guide, a series of printed guidebooks, an international and award-winning travel application, and Finland’s first travel podcast.

SUSTAINABLE TRAVEL MEDIA 

All Tripsteri’s travel journalists share our core values – to promote sustainable choices from a local’s perspective in tourist destinations.  We favor local produce and handicrafts, and small entrepreneurs. All our writers have a unique connection to local life and culture in the destination.

We have currently over 30 web-based travel guides from around the world. You can find the number of visitors to our sites and pricing for advertising space on the bottom of the page. 

Tripsteri has officially joined the Sustainable Travel Finland -programme by Visit Finland, designed for tourism companies and destinations in Finland.

TRIPSTERI.FI WEBSITE MEDIACARD

Tripsteri travel media is your gateway to reach travelers who are planning a trip, booking flights and/or a hotel, dreaming of traveling or commuting to work. Our readers are quality-conscious and interested in sustainability.

TRIPSTERI.FI USER PROFILE

65 % mobile users

26 % desktop users

9 % tablet users

70 % of Tripsteri’s audience are women

55 % of Tripsteri’s audience are 25–44-years old. 

TRIPSTERI’S USERS IN NUMBERS

Website users / month: page views 140 000+, unique visitors / month: 57 000+ (COVID-19-caused some volatility in numbers)

Social media followers: 10 000+ (Facebook ja Instagram)

App downloads: 32 000+

Podcast plays: 16 000+

DAYTRIPSTER APP

Tripsteri - Palvelut matkailuyrityksille
DayTripster App

DayTripster is an award-winning Finnish mobile application that combines value rich travel guides with ease of use and fun technology. The application includes content in Finnish, English, Spanish, Chinese and Japanese. 

DayTripster has won several awards: in 2017 the Helsingin Sanomat Foundation media innovation competition and in 2018 the Visit Finland digital innovation award. In 2018 the application was chosen as Finland’s best travel and culture product by the United Nations World Sustainability Award and came among the 16 best in the world in that category. 

In addition to Finland, DayTripster takes you to Sweden, Iceland, Estonia, Germany, Ireland, Czech Republic, France, Spain, Italy, Portugal, USA, Japan and Singapore.

PARTNER CONTENT IN THE DAYTRIPSTER APPLICATION

We collaborate on content for the DayTripster application with cities, municipalities, non-profit organizations and businesses, for example by making custom tours. Our partners can also communicate offers in real time through our application. 

One popular product in DayTripster is an audio tour. Tripsteri produces and/or edits the texts and voice content. This is a great way to save resources and support customers in foreign languages such as Spanish, Chinese or Japanese. We also offer AR, XR or 360-content which is a great way to make your story come alive. 

Examples of collaborations in the DayTripster app:

  • Espoo guide to promote innovation and travel in the vibrant business hub next to capital city Helsinki. In collaboration with Visit Espoo and Enter Espoo. Includes audio guides and 360 content
  • A guide to the city of Lohja in collaboration with Visit Lohja. 
  • Porvoo guide in collaboration with Porvoo Edupoli. 
  • Saimaa guide for East-Carelia in collaboration with goSaimaa.
  • Suomenlinna fortress summer and winter guides in collaboration with Suomenlinna. Includes 360 content. 
  • Smart Otaniemi tour in collaboration with VTT Technical Research Institute of Finland. Includes audio guides and 360 content. The tour is aimed for innovation travelers and visitors of VTT. 
  • Slush Singapore  guide: Best co-working facilities and nomad cafes in Singapore
  • Virtual urban oasis for Teurastamo. Includes 360 content.
  • Kaurismäki joints AR tour. In collaboration with Aki Kaurismäki and Arilyn. Includes augmented reality.
  • Daily recommended spots for the Sideways Music Festival in collaboration with Fullsteam Agency. 
  • Art in Helsinki audio tour in collaboration with Helsinki Marketing.

TRIPSTERI PRINTED TRAVEL GUIDES

Tripsteri-matkaopassarja
Tripsteri-matkaopassarja

Tripsteri’s writers are former Mondo’s (magazine & travel guide publishing) journalists. Tripsteri has published, in collaboration with Readme.fi (affiliate of WSOY), over 15 printed city guides, with more coming in 2022. The books are written in Finnish by writers who live or have spent significant amount of time in the destinations. Destinations include Iceland, Barcelona, Rome, Paris, Thailand, Berlin, Ireland, California, London, Prague, New York, Tokyo, Lisbon, Scotland, Costa Brava and Copenhagen. In 2022 Tripsteri will publish guides for Norway, Tallinn, Stockholm, Costa del Sol and the Canary Islands. 

Tripsteri travel guides can be found in Suomalainen Kirjakauppa and Prisma – stores around Finland. 

Interested in advertising space in the books? Contact: [email protected]

QUALITY CONTENT AND STORYTELLING

Does your company need an uplift with strong content? Tripsteri has supported several customers such as Aurinkomatkat and Ikaalisten Matkatoimisto with city guides and traveler stories. We also organize virtual guided tours in collaboration with Virtuaalimatka.fi. Contact us for more information on content creation and who our guides are around the world. 

We also have the possibility to support our customers with professional photographs, 360 pictures and videos. 

For more information contact: [email protected] / [email protected]

A TRAVEL APP JUST FOR YOU?

We also offer our white label travel platform to customers who prefer their own app and branding. For more information, contact: [email protected] / [email protected]

EXPERTISE IN SUSTAINABLE TRAVEL

We can help you with expertise and branding in sustainable travel. Our staff and writers are professionally trained and able to organize trainings and act as keynote speakers at events.  

For more information, contact: [email protected]

FINLAND’S FIRST TRAVEL PODCAST

In addition to web guides, printed books and the mobile application, Tripsteri also publishes travel podcasts: shows.acast.com/tripsteri and shows.acast.com/ekotrippi. In the series, travel journalists and experts give tips and talk about their destinations honestly and with love – not forgetting sustainability.

Interested in advertising in our podcast or perhaps even a custom produced episode? Contact: [email protected].

CONTACT US!